Whether you’re for an agency, or working with a digital marketing agency or marketing agency, a strong creative brief can be the difference between an unforgettable campaign and a complete misfire. Think of it as your marketing plan’s cheat sheet—a

As we look ahead to 2025, keeping up with consumer trends isn’t just a nice-to-have—it’s a must for any brand wanting to stay relevant. The marketing trends in 2025 are all about getting in tune with the conversations that matter,

Malaysia is famous for its food, its friendly people—and, of course, its festivals! From the lion dances and red packets of Chinese New Year to the lights and rangolis of Deepavali and the feasts of Hari Raya, every festive season