Demojo’s Tabloid Tuesday – Issue #19
Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:
LinkedIn launches new ad campaign for LinkedIn Premium
LinkedIn’s new ad campaign for LinkedIn Premium will run through the end of March across connected TV, paid social, paid digital, online video, and creators. The campaign includes three short films which aim to highlight “relatable and real-life experiences that we’ve all faced at one point,” as explained by LinkedIn.
Meta shares tips on how to avoid Apple’s in-app fees
Be sure to save this because it’s a money-saver! Meta is helping marketers avoid paying Apple’s in-app taxes which will soon apply to subscriptions and donations purchased within iOS apps and boosted posts.
More generative AI tools are coming to social apps
Social media apps like Facebook, Instagram, TikTok and the likes of it have about 4 to 5 AI tools and these tools are designed to simulate human updates and create unreal images and depictions. In a way, it reduces human input in the process, eliminating the “social” part of social media. How will this affect us in the long run?
That’s enough social news for now, so let’s move on to other marketing news.
TikTok shares insights into effective app marketing approaches
TikTok has published a new guide to app marketing on its platform, with new insights from measurement and analytics provider Adjust which underline how to create effective app promotions.
In Other News
Even though mental health has been more accepted among the public in recent years, there are still some who remain afraid of voicing out their struggles. Much less in a working environment because employees fear that talking about their inner struggles could get them sagged from their jobs.
With how everything is so fast-paced in this digital world, the information you see could be entirely made up and you wouldn’t know because there are too many other similar versions. But luckily, here are five tips for you to assess whether information is legit or not!