In today’s marketing world, data is more than just numbers on a spreadsheet—it’s the fuel that powers strategy, creativity, and decision-making. Whether you’re diving into data analytics, exploring big data, or trying to understand data analysis meaning, one thing is

Your brand is more than just a logo and branding or a catchy tagline. It’s the story you tell—the narrative that makes people stop, pay attention, and connect emotionally. In a competitive market, a great brand story isn’t just a

What makes you choose one brand over another? It’s not always the product or the price—it’s the connection. That feeling of “Wow, this brand gets me!” comes from great storytelling. A strong brand story goes beyond a logo or a

Whether you’re for an agency, or working with a digital marketing agency or marketing agency, a strong creative brief can be the difference between an unforgettable campaign and a complete misfire. Think of it as your marketing plan’s cheat sheet—a

As we look ahead to 2025, keeping up with consumer trends isn’t just a nice-to-have—it’s a must for any brand wanting to stay relevant. The marketing trends in 2025 are all about getting in tune with the conversations that matter,

Malaysia is famous for its food, its friendly people—and, of course, its festivals! From the lion dances and red packets of Chinese New Year to the lights and rangolis of Deepavali and the feasts of Hari Raya, every festive season

We live in a day and age where tweets can topple empires and Instagram posts can launch careers, the role of a social media marketer has never been more crucial—or more misunderstood. To the casual observer, it might seem like

The recent Kuala Lumpur Fashion Week has been going in full swing with fashion designers, influencers and models all across Malaysia strutting their stuff and making waves in the industry. Have you ever wondered what goes behind creating all these

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Meta adds new AI image

As Hannah Montana once said, everybody makes mistakes, everybody has those days! This seems to be the spirit Google emulated when they announced that they would backtrack on their long-time decision to ditch third-party cookies. On 22nd July 2024, CNBC reported

On June 24th, 2024, the Malaysian Olympic Council unveiled the official Olympic attire for the Malaysian contingent. The reaction from Malaysian netizens was swift and overwhelmingly critical, with many comparing the outfits unfavourably to those of other countries. In their

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   noplace hits No. 1 on

The Olympic Games is a global spectacle that captures the world's attention.  For athletes, it is the pinnacle of achievement in sports. For viewers, it's a thrilling showcase of human potential. And for brands? It's a golden opportunity to shine

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Snapchat celebrates Euro 2024 Snapchat has

Disclaimer: Before the Writer Guild Association come for us, our blog will be encompassing both COPYwriting and CONTENT writing. For the unversed, copywriting is written to persuade or sell, while content writing is written to educate or build relationships.   “Hey ChatGPT,

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   LinkedIn adds more AI tools

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Tumblr launches Communities feature Tumblr is

Welcome to the vibrant and bustling city of Kuala Lumpur, where the fusion of modernity and tradition creates a unique backdrop for businesses to thrive. Whether you're a startup or an established brand aiming to strengthen your presence, this blog

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Reddit is partnering with OpenAI Reddit

Choosing the right marketing channel is crucial for any business to thrive in the digital marketing landscape. Depending on the kind of organisation, target market and marketing objectives, the effectiveness of each channel can vary significantly. Before diving into a

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Pinterest reveals summer travel trends Pinterest

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Snap to add watermarks to

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   TikTok reportedly launching new photo

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   YouTube requires creators to label

Every week, we will be sharing news related to the marketing industry, changes coming to our top social media platforms, and other relevant news which might be of interest to you! striving marketers Here’s this week’s top headlines:   Instagram Tests New

Every week, we will be sharing news related to the marketing industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Instagram Launches Ads With Promo

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Google Adds Social Media Posts

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   New reports show that brands

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   LinkedIn launches new ad campaign

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Apple Music's latest feature will

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Instagram adds video cutout option

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Microsoft is introducing a new

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Bard demo leaks - see

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   TikTok users report that they

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   WhatsApp is testing new text

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Facebook to roll out Link

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Meta reveals AI that clones

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   WhatsApp adds disappearing voice messages Meta

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Reddit updates its ads formats Reddit

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Google's Bard AI chatbot can

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Threads begins experimenting with an

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Snap has updated its AR

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   Instagram is developing a customisable

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   TikTok is testing 15-minute video

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   YouTube adds new creator-focused features

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   How can brands in APAC

Every week, we will be sharing news related to the advertising industry, changes coming to our favourite social media platforms, and other relevant news which might be of interest to you! Here’s this week’s top headlines:   X to test livestream shopping

The Client:  MR.DIY, a leading Asian retailer, offers a diverse range of home improvement, household, and various other products. Headquartered in Malaysia, it operates in multiple countries including Indonesia, Philippines, Thailand, Brunei, Singapore, Cambodia, Spain, Turkey, and India. With over 1,000 stores

One of the best creative agencies in Malaysia by Trusted Malaysia Website. Do you want your company to stay relevant in this fast-changing world? Then look no further because Demojo got you covered with their fresh and appealing advertising strategies. They

In one of our previous posts, we talked about how live streaming is an important marketing strategy on Social Commerce to strengthen brand trust. This month, there is never a better time than now to revisit this topic, as Social

Like Van Aken’s “Tree of 40 Fruit” (sic), a single tree that can produce 40 different fruits, today’s social media too has bore a variety of features and tools to keep up with the changing digital landscape and trends. It’s either

Hi, Yusuf Taiyoob. You’re driving us up the wall with your whispers every Ramadan. We get it, you want to sell your kurmas. And Shopee-pi-pi, isn’t that a song for toddlers that you’re using for your commercials? It’s so annoying

THIS RAYA, WE TELL MALAYSIANS TO BALIK AND CELEBRATE!

Video commercials are the perfect time to take toilet breaks. Change my mind. That’s how much most viewers value video commercials, especially if it starts with superfluous cliches, annoying jingles, jump scare sounds, or a combination of two or more. Don’t believe

2021 was a colourful year for us at Demojo Communication, where we had the pleasure of partnering with Faber-Castell Malaysia to successfully launch the inaugural Young Artist Award (YAA), a nationwide campaign and colouring contest for children between the ages

One of the best creative agencies in Malaysia by The Fun Empire. We are thrilled to be featured by The Fun Empire as part of the top creative agencies in the country, check out the full list here on their website. Feel

Augmented (AR) and virtual (VR) reality technologies have been around for some time, heavy investment from the likes of Amazon, Google, Facebook, Apple, Lenovo and Samsung have spurred the development of the technologies.

Social media marketing is universally recognised as an essential part of a brand’s marketing strategy. Social platforms help businesses connect with customers, increase awareness about the brand, and boost leads and sales. Time and money is invested into these platforms

The sales funnel is the process that a person has to take in order to become a customer. Each of the sales funnel stages has an impact on consumer behavior. Knowing each step allows the use of tactics to improve